For a majority of non-profits and small businesses, social media is a huge opportunity that they can’t afford to ignore…but they also can’t afford to produce consistent, engaging content. The lack of results from social media can be frustrating and brands opt to give up and deem social a lost cause instead of figuring out how to increase engagement and conversions. That’s where we come in.
Audiences are on social media and that’s where you have to be in order to engage and convert your audience into customers, advocates, volunteers or ambassadors for your cause. Implementing a consistent, data-driven social media strategy is the only way to turn social media from an opportunity to an asset.